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Nailed It logo: Neon Sign showing manicured hand with flower. 1
Nailed It logo: Neon Sign showing manicured hand with flower. 2
Nailed It logo: Neon Sign showing manicured hand with flower. 3
Nailed It logo: Neon Sign showing manicured hand with flower. 4
Nailed It logo: Neon Sign showing manicured hand with flower. 5
Nailed It logo: Neon Sign showing manicured hand with flower. 6
Nailed It logo: Neon Sign showing manicured hand with flower. 7
Nailed It logo: Neon Sign showing manicured hand with flower. 8

Nailed It

In virtually every city, state and strip mall across the U.S., women get their nails done in salons likely owned by Vietnamese entrepreneurs.

How did this community come to dominate an $8 billion dollar nail economy?

Nailed It takes viewers from Los Angeles to the Bronx to meet the diverse people and relationships behind this booming and enigmatic trade.

Premiered on PBS in May 2019

Highest streamed film of the America Reframed series

Uncover the real history of the Vietnamese nail salon

Nailed It logo

A documentary film by Adele Free Pham

Pop-Up Salons

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Bronx, NY

Pop-Up Salon @ CONBUD

Mar 26, 2025
CONBUD
Williamsburg, NY

Pop-Up Salon @ Velma Vintage

Mar 21, 2025
Velma Vintage

Press & Reviews

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Museum of Nails (Substack)

The Revolution Was Manicured: Adele Free Pham's 'Nailed It'

Jan 15, 2024

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Dressed (Spotify Podcast)

A History of the Vietnamese Nail Salon with Filmmaker Adele Pham

Mar 16, 2021

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NPR Weekend Edition Sunday

How Vietnamese Americans Took Over The Nails Business: A Documentary

May 19, 2019

Read Article

© 2026 Adele Free Pham

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